College Magazine Analysis

1. All of the magazines feature smiling students as their main image, and all have their mastheads positioned at the top of the page in a large font which makes it stand out from the rest of the text. Kings Ed and Mizz Glam use vibrant colours, wheras "current" features earthy greens and colours very close to nature, which connotes that the magazine is very environmentally aware. All of the three magazines also have similar usage of language which is more coloquial and used my students, words such as "roomie" etc, this connotes that the magazines are all aware of their target audiences.

2. I would prefer to read "current" because the presentation and layout of the magazine connotes that it cares for the environment and i like to think that i do to, and so that is why i would choose "current".

3a) CURRENT - I think that "current's" audience are carers, and especially care about the environment. The audience is most likely not to be materialists and more likely to be Hedonists

3b) The main image denotes three females hidden behind a shower curtain, all of whom are smiling. This could connote freedom, and be associated with being free, and "friendship" between the three ladies. Because the ladies are smiling it connotes that caring for the environment will make you happy. "Current" uses earthy colours, greens and browns and this ties in with the theme of the magazine - environment - this connotes that the magazine does in fact care for the environment. The masthead denotes the word "Current" in white, displayed on a green background, the word current connotes that the information in the magazine is current and recent.