Main Task: Evaluation 4/5

Who would be the audience for your media product?

How did you attract/address your audience?

I set out making my media product with a specific target audience in mind. My target audience was teenage radicals, possibly on the levels D/C1 income wise, and mostly males with a few female readers. For a full audience profile see my previous blog: http://danbmedia.blogspot.com/2009/12/audience-profile.html

The target audience that I think i have attracted with my finished product, slightly differs from what i originally planned. I think by having an absence of females on the cover, i have isolated the female readers and attracted a large proportion of males instead. I think that because of the radical and gritty fonts I've used I have still attracted teenage radicals, and because my magazine is priced at £2.99 it is still in the income of D/C1 teenagers.

I feel as though i am successful in attracting my target audience. When i showed my rock magazine to a group of 16/17 year old, mixed gender rock fans, there response was very positive. The majority recognized the genre immediately due to my fonts and colour schemes, and were able to notice the similarities to other music magazines i.e. Kerrang! They particluar liked my double page where they thought my representations of teenagers was "true" and "to the point"
I showed my magazine to my friends via facebook and here are a few of there comments:

The Front Cover

"I like how the coverlines are of alternating colours, i think that really makes your cover look professional. I would say you have attracted your target audience with this"

" The background is a bit lazy and i think you could've done a better job with that, although i think the image itself is well taken"

(I agree with this comment, i do think that my background is sloppy on my part and i could've better used the technology available to create something more suitable)

The contents

" The background is appauling, really makes it look more amateur"

" The Editor's Note bit has come out well but i think the overall layout could've been improved"

" I think that your features and regulars section has appropriate bands and terms for your audience"

Its pretty obvious from this that the audience didn't take too kindly to my contents page, and if i were to do this task again, i would most definately organise my time better so that i had equal time to spend on the three sections of the task: Cover, Contents and double page.

The Double Page

" I really like the layout of this spread, its clear that you've put some time into the general layout of this, The use of comical images and text i think attracts your audience"

"The funny article does reflect some of the characteristics of your target audience, although it could've been risky, i think that you've done well here"

"The pictures are well suited to the article itself, very well done. x"

From these - and more - comments, two things clearly stood out: one, my contents page was lthe least liked out of the three, and two, my double page was the most liked. The cover page had mixed reviews but was generally praised. I am slightly dissapointed with the reviews i got for the contents page, however i respect the fact that these people were honest.